MSN.com Names Dr. Sunaina Shrivastava Among the Top 10 Inspiring Woman Leaders in 2025
- YellowFryum Med

- Nov 1
- 2 min read
Updated: Nov 12

We’re proud to share that MSN.com has named our Founder and CEO, Dr. Sunaina Shrivastava, among the Top 10 Inspiring Woman Leaders In 2025.
This recognition celebrates her leadership, impact, and dedication to creating meaningful change through both business and community work.
A Leader Who Bridges Marketing and Purpose
Dr. Shrivastava is an award-winning marketing leader, professor, and speaker known for her expertise in marketing strategy, consumer behavior, and growth. She has taught at top universities including New York University, Rensselaer Polytechnic Institute, Manhattan College, and the New Jersey Institute of Technology.
Her research has been published in respected journals such as the Journal of Consumer Marketing, Judgment and Decision Making, and the Journal of Marketing Communications.
As the Founder & CEO of YellowFryum Inc., a New York-based growth advisory firm, Dr. Shrivastava helps companies in fintech, financial services, healthtech, and medical aesthetics scale and thrive through strategic, data-driven marketing.
Recognized for Excellence and Impact
Dr. Shrivastava was also honored as one of The Business Council of Westchester’s 2025 “40 Under 40” leaders and has been featured on the cover of Brainz Magazine.Her work continues to be highlighted by global media for its positive influence on business and society.
Service Above Self
Beyond her professional achievements, Dr. Shrivastava believes deeply in giving back. As a proud Rotary International member and Paul Harris Fellow, she lives by the Rotary motto — “Service Above Self.”
She contributes to global causes such as polio eradication through the Polio Plus Society and the Gates Foundation, and supports organizations like Children’s International and Kids in Crisis, helping provide healthcare, education, and safety for children in need.
Empowering Women and Future Leaders
Dr. Shrivastava is passionate about mentorship and women’s empowerment.“Shout out to every woman leader who builds, leads, and lifts others along the way,” she says — a reflection of her belief in inclusive and purpose-driven leadership.
Inspiring Change Through Leadership
From the classroom to the boardroom, Dr. Sunaina Shrivastava continues to inspire others through her vision, compassion, and drive for excellence. At YellowFryum, she leads with one guiding belief -
Great marketing doesn’t just grow businesses; it helps people and communities thrive.
Read the full feature on MSN:



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